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Jessup Auto Plaza's 25-Year Milestone at Cathedral City Auto Center
Jessup Auto Plaza celebrates 25 years at its Cathedral City Auto Center campus, marking a milestone in the family-owned dealership's commitment to serving the Coachella Valley since 1938.
Jessup Auto Plaza is celebrating 25 years at its campus in the Cathedral City Auto Center.
Jessup Auto Plaza was founded in Palm Springs in 1938 by the Jessup family.
The move to Cathedral City was to have a more central location to better serve customers across the Coachella Valley with sales, service, and other automotive needs.
Currently, Jessup Auto Plaza represents Chevrolet, Cadillac, Buick, and GMC.
Jessup Auto Plaza provides jobs for approximately 120 people and generates approximately $150 million in total annual sales.
The campus development cost just under $8 million at the time.
Yes, the Jessup family also operates Chavez-Jessup GMC in Indio, which provides GMC sales, service, and other support to the east end of the valley.
The dealership will recognize longtime customers through private customer appreciation activities.