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FAQ: Senor Frog's Selection of Chispo® Tequila as House Tequila
TL;DR
Splash Beverage Group gains a competitive edge as Chispo Tequila becomes the exclusive house tequila at Senor Frog's locations, providing early brand validation and market access.
Chispo Tequila was selected through an extensive evaluation process focusing on taste profile, consistency, and customer resonance, produced in Jalisco with ZB Distillery for quality standards.
This partnership introduces authentic, quality tequila to diverse international audiences at Senor Frog's, enhancing social experiences and supporting traditional craftsmanship in the beverage industry.
Chispo Tequila, chosen for its smooth character, will be served at vibrant Senor Frog's locations across Florida, the Bahamas, and Mexico starting in 2026.
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Splash Beverage Group announced that Senor Frog's has selected Chispo® Tequila as its house tequila across an initial group of locations in Florida, the Bahamas, and Mexico.
This marks Chispo's first high-profile national hospitality partner, providing early validation of the brand's positioning and quality as it begins to scale in the on-premise channel.
Senor Frog's conducted an extensive evaluation of authentic tequila brands, focusing on taste profile, consistency, and resonance with its diverse customer base, with Chispo's smooth character and approachable style distinguishing it from competitors.
Splash Beverage Group (owner of Chispo Tequila), Senor Frog's (the restaurant and entertainment brand), and Grupo Anderson's Mexico (owner of Senor Frog's and over 50 business units across 4 countries).
At initial Senor Frog's locations in Florida, the Bahamas, and Mexico, with potential for expansion across additional restaurant concepts within Grupo Anderson's portfolio.
The placement is expected to introduce Chispo to hundreds of thousands of guests annually, providing meaningful visibility and repeat trial in a high-energy, experiential on-premise environment.
Chispo Tequila is produced in Jalisco, Mexico in partnership with ZB Distillery, a respected distilling operation known for its commitment to quality and traditional tequila craftsmanship.
Splash expects to continue expanding Chispo's distribution footprint through additional on-premise and retail partnerships as the brand builds momentum in 2026 and beyond.
Visit www.SplashBev.com, www.chispotequila.com, or www.nimbuschill.com for more information.
Curated from NewMediaWire
