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FAQ: Greg Wasz on Intentional Digital Storytelling to Combat Endless Scrolling
TL;DR
Video creator Greg Wasz advocates intentional digital storytelling to create lasting family memories, offering a competitive edge in personal branding and meaningful content creation.
Greg Wasz's approach involves using video to document experiences with storytelling and editing, which studies show improves memory retention compared to passive consumption.
Intentional video storytelling helps families preserve memories and foster emotional connections, making the world better by reclaiming digital lives from disposable content.
Greg Wasz documents family travels to places like Italy and Disney, focusing on storytelling over viral trends to create videos worth rewatching years later.
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Greg Wasz advocates for intentional digital storytelling, emphasizing using video purposefully to preserve memories, foster connection, and tell meaningful stories rather than just consuming content passively.
It addresses concerns that family memories are being lost in endless photo rolls and forgotten files, with studies showing over 80% of digital content is never revisited and nearly 70% of families rarely look back at old photos or videos.
He recommends turning family moments into short story-driven videos instead of just clips, revisiting and editing existing footage, spending time creating rather than just consuming, and focusing on documenting experiences rather than performances.
Greg Wasz is a video creator and sales professional who runs Greg Wasz Productions and a YouTube channel documenting family travel. He has a background in communications and early media exposure through an internship with David Letterman.
The average adult spends over 7 hours daily on screens, over 60% of parents worry family memories are being lost, over 80% of digital content is never revisited, and nearly 70% of families rarely look back at old photos or videos.
Studies show active creation improves memory retention and emotional connection. The editing process forces you to relive moments, reflect on them, and decide what actually mattered, helping families reclaim their digital lives.
He focuses on storytelling, pacing, and emotion rather than viral trends, aiming to create content that will still be meaningful years from now rather than chasing algorithms or seeking perfection.
He suggests taking small personal steps like creating story-driven videos from family moments, editing existing footage instead of capturing new content constantly, spending more time creating than consuming, and focusing on documentation over performance.
The goal is creating something your family will actually want to watch again, using technology to remember life rather than escape it, with consistency mattering more than perfection or audience size.
Curated from 24-7 Press Release
