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FAQ: Onsetto's $2.2M Funding Round and Business Banking Platform
TL;DR
Onsetto's $2.2 million funding enables financial institutions to gain an advantage by automating business account switching to secure primary banking relationships faster.
Onsetto's AI-driven platform automates manual business account switching processes, identifying core components and moving payroll and payments to accelerate deposit funding.
Onsetto's technology improves the banking experience for businesses by streamlining account activation, making financial services more accessible and efficient for all.
Fintech startup Onsetto raised $2.2 million to expand its AI platform that helps banks automate business account switching and identify treasury opportunities.
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Onsetto is a white-label, AI-enabled business banking platform that helps financial institutions activate and establish primary operating relationships with business customers by automating the historically manual process of business account switching.
Onsetto raised $2.2 million in a Series Seed round led by EJF Ventures, with participation from Idea Fund of La Crosse, The Perch Fund, and Minneapolis-based angel investors Daren Cotter and Bobby Astrup.
The funding will support continued investment in product development, including AI-driven capabilities for switching, activation, and treasury identification, along with expanded sales and marketing efforts to meet rising demand from financial institutions.
Financial institutions are under pressure to win primary banking relationships earlier, but outdated switching processes slow momentum and negatively impact customer experience. Onsetto's platform helps them identify core operating account components, move payroll and payments faster, and drive earlier deposit funding and treasury engagement.
According to Founder and CEO Cale Johnston, outdated switching processes continue to slow momentum and negatively impact customer experience for financial institutions trying to win primary banking relationships earlier in the customer lifecycle.
Onsetto helps financial institutions improve onboarding outcomes, shorten time-to-funding, uncover treasury opportunities earlier, accelerate funding, establish primacy, and expand treasury engagement with business customers.
EJF Ventures is the early-stage fintech platform of EJF Capital, investing in companies building bank technology and financial services software. They invested because Onsetto is solving a meaningful problem by modernizing how business accounts are activated and funded, which supports deposit growth and operational efficiency.
Prior to the funding announcement, Onsetto signed a double-digit number of financial institutions under contract during a strong quarter, underscoring growing demand from banks and credit unions seeking technology-enabled solutions for account switching.
The funding announcement was made on January 8, 2026, from Minneapolis, MN.
For more information, contact Lindsey Johnston at lindsey@joinroy.com.
Curated from NewMediaWire

