FAQ: Xabier Lizartzategi's Digital Exhibition and Creative Marketing Approach

What is the main purpose of Xabier Lizartzategi’s new digital exhibition?

The digital exhibition serves as a virtual gallery showcasing 16 years of his work in brand strategy, visual storytelling, and design, including marketing campaigns, graphic identities, photography, painting, digital art, and illustration, while introducing new work that combines strategic data with emotional creativity.

When was this digital exhibition launched and where can it be accessed?

The exhibition was launched on October 28, 2025, and can be accessed through his website at lizar.net.

What are some of the major awards and recognitions Xabier Lizartzategi has received?

He has received Spain’s National Design Award (2014) from King Felipe VI, the Epicor Marketing Excellence Award (2023), and a Top Poetry Prize in the Concurs Literari de Sant Jordi. The full list of accolades is available in the Awards section of his website.

What types of creative work are included in the digital exhibition?

The exhibition includes photography (Light Series and Soul’s Beauty), paintings on canvas, multimedia brand and editorial visuals, and spans marketing campaigns, graphic identities, digital art, and illustration work from his 16-year career.

Which notable brands and organizations has Xabier Lizartzategi collaborated with?

His work has appeared for organizations ranging from the White House to the Television Academy and Philharmonie de Paris, with collaborations including Foster + Partners, Candy Hoover Group, Smart Software, Epicor, and Ateliers Jean Nouvel.

What is unique about Xabier Lizartzategi’s approach to marketing and creativity?

He blends logic, analytics, and aesthetics to reshape how brands articulate their narratives, using a proprietary marketing framework that unites data analytics with visionary thinking to generate measurable ROI and emotionally resonant creative outcomes.

Where is Xabier Lizartzategi based and what is his professional background?

He currently resides in Barcelona, originally from Europe, and was professionally seasoned in Boston, bringing international experience to his creative and marketing work.

How can I learn more about his proprietary marketing methodology?

His structured marketing approach is outlined in detail on his website at Methodology, which demonstrates how data analytics and visionary thinking generate measurable ROI.

What is the global reach of Xabier Lizartzategi’s editorial and brand work?

His editorial credits span publications like Brain (Oxford University Press), FRAME, Domus, Dezeen, and Archinect, with global distribution in over 60 countries including major cities like New York, London, Tokyo, Paris, Singapore, Dubai, Beijing, Los Angeles, Berlin, Cairo, Barcelona, and Sydney.