FAQ: Mitch Gould and NPI's Participation at the 2025 ECRM Conference

Summary
Mitch Gould and Nutritional Products International showcased their 'Evolution of Distribution' platform at the 2025 ECRM Vitamin, Weight Management & Sports Nutrition Session, helping brands streamline entry into the competitive U.S. market through direct engagement with major retailers.
What was the main purpose of Mitch Gould’s participation at the ECRM conference?
Gould attended to showcase NPI’s ‘Evolution of Distribution’ platform and help brands accelerate growth in the U.S. market by connecting directly with key retail buyers and decision makers.
When and where did the 2025 ECRM Vitamin, Weight Management & Sports Nutrition Session take place?
The session was held on September 7th at the PGA National Resort & Spa in Palm Beach Gardens, Florida.
What is the ‘Evolution of Distribution’ platform that NPI offers?
It’s a comprehensive platform that simplifies the entire process for brands entering the U.S. market, including importing, warehousing, regulatory compliance, retail distribution, and strategic marketing.
Which major retailers did Mitch Gould present to at the conference?
Gould presented to Walmart, GNC, Vitamin Shoppe, Vitamin World, CVS, and Walgreens, among other influential U.S. retailers.
Why are ECRM events considered important for brands looking to enter the U.S. market?
ECRM events are the standard for connecting retailers and suppliers, offering an optimized platform for brands to meet directly with key category buyers from across retail channels.
What experience does Mitch Gould bring to helping brands succeed in the U.S. market?
Gould has decades of experience spanning sports nutrition, dietary supplements, health and wellness, and consumer packaged goods, and has represented top brands and celebrities including Steven Seagal, Hulk Hogan, Ronnie Coleman, and Wayne Gretzky.
What is InHealth Media and how does it relate to NPI?
InHealth Media is another company founded by Mitch Gould with team members having over 30 years of combined experience in health, skin care, fitness and nutrition brands, representing hundreds of brands and distributing to thousands of outlets throughout the U.S.
What types of products and brands does NPI specialize in helping?
NPI specializes in vitamin, weight management, sports nutrition, dietary supplements, health and wellness products, and consumer packaged goods for both international and domestic brands.
How does NPI’s approach benefit brands entering the U.S. market?
NPI provides a turnkey path to growth by creating an efficient, cost-effective strategy that simplifies the complex process of entering and expanding within the competitive U.S. marketplace.

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