Insurance Canopy and Marketspread Partnership: Event Insurance FAQ

What is the main purpose of the Insurance Canopy and Marketspread partnership?

The partnership integrates Insurance Canopy’s event liability insurance directly into Marketspread’s platform, allowing vendors and exhibitors to purchase coverage quickly and affordably online without needing to work with an insurance agent.

Which industries benefit from this new insurance integration?

The coverage is designed for vendors and exhibitors across more than nine industries, including artisans, farmers’ market vendors, food vendors, entertainers, photographers, liquor vendors, and other often-overlooked niche categories.

How quickly can vendors obtain insurance coverage through this partnership?

Vendors can secure a quote in only 8-10 minutes and download proof of insurance instantly after purchase, making the process significantly faster than traditional insurance methods.

What are the key benefits for small business owners using this insurance option?

Benefits include online access without agents, fast coverage, affordable pricing, industry-specific coverage for niche vendors, and simple onboarding integrated directly into Marketspread’s event registration process.

Who are the key executives involved in this partnership and what do they say about it?

Daryle Stafford, CEO of Insurance Canopy, emphasizes their commitment to niche industries, while Daniel Westervelt, Co-Founder of Marketspread, highlights how this addresses an often-overlooked need for event vendors.

How does this insurance purchasing process work for Marketspread users?

Marketspread users can purchase Insurance Canopy policies directly through the Marketspread platform in just a few clicks as part of the event registration process, with no agent interaction required.

What makes Insurance Canopy particularly suited for this partnership?

Insurance Canopy specializes in creating insurance solutions for niche industries often overlooked by traditional providers and offers over 200 unique policy types for small businesses, making them a natural fit for Marketspread’s vendor community.

When was this partnership announced and where is it available?

The partnership was announced on August 21, 2025, and is available to Marketspread users across the United States who are booking and managing vendor and exhibitor-based events.