FAQ: Insights from Jonathan Krieger, Founder of Cure Companies

What inspired Jonathan Krieger to found Cure Companies?

After personal challenges led him to reorient his life towards healing and purpose, Krieger founded Cure Companies to create businesses that serve as vehicles for transformation in neighborhoods, people, and culture.

What ties together the diverse portfolio of Cure Companies?

All ventures under Cure Companies are centered around creating meaningful, sensory-rich experiences that foster healing, vitality, and belonging, tied together by design, intentionality, and shared values.

What is the ultimate vision for Cure Companies?

The long-term vision is to establish a global hospitality collective rooted in community, driven by innovation, and powered by soul, offering elevated living experiences across multiple verticals.

What was the inspiration behind Spring House?

Spring House was inspired by the desire to bring city-level dining excellence to suburban areas like Tenafly, offering sophisticated, well-traveled families a culinary and cultural anchor in their community.

Why did Jonathan Krieger open Padel United Sports Club?

Recognizing the global explosion of interest in padel, Krieger opened Padel United Sports Club to meet the demand for modern-day community centers that combine sport with social connection, though the sport wasn’t the main driver initially.

How does Jonathan Krieger’s personal journey influence his business philosophy?

Krieger’s personal journey of healing and discovery, including his exploration of Kabbalah and medicinal practices, shaped his view of business as a means for personal and cultural transformation rather than mere acquisition.

What makes Cure Companies’ approach to business unique?

Cure Companies stands out by focusing on creating ‘micro-universes’—spaces that are not just businesses but portals to a more elevated way of living, emphasizing design, intentionality, and shared values.

What are some of the brands under Cure Companies?

Cure Companies oversees ventures including Spring House restaurant & social club, Padel United Sports Club, Wandering Que, and the upcoming Blackwood Club, among others.

How does Jonathan Krieger define success in his ventures?

For Krieger, success is not just about business achievements but about creating spaces that transform neighborhoods, people, and culture, offering meaningful, sensory-rich experiences.